How to Launch a Mobile Game in China: Tips from JoyPac

How to Launch a Mobile Game in China: Tips from JoyPac

China is the biggest mobile game market, but lots of publishers face challenges approaching this market. GameAnalytics and JoyPac shared 7 most essential tips to keep in mind while launching in China.

Falko Böcker
Falko Böcker
Meet AppFollow at Zendesk Showcase London

Meet AppFollow at Zendesk Showcase London

Zendesk Showcase London brings together customer experience leaders and shares customer success stories from innovative brands. Will you be there? Let's meet!

Ekaterina Makulova
Ekaterina Makulova

Webinar: How to add power to your user acquisition strategy

November 20, join experts from StoreMaven, Apptica, AppFollow to explore strategies for User Acquisition in Mobile Games

Ekaterina Makulova
Ekaterina Makulova
How to increase app downloads by 54x using localization

How to increase app downloads by 54x using localization

No developer should ignore localization or otherwise they will miss a huge opportunity. After doing ASO for Aviasales apps for 30+ languages, we got about 54X growth in both Google Play and App Store.

Ilia Kukharev
Ilia Kukharev
A bug in the App Store drops apps’ downloads by half

A bug in the App Store drops apps’ downloads by half

Apps using 30 symbols in the subtitle stopped being indexed by the App Store. A major bug that happened on May 18th still hasn't been fixed (as of June 4th).

Olga Padulosi
Olga Padulosi
Meet AppFollow at White Nights Conference

Meet AppFollow at White Nights Conference

The White Nights Conference is a business event for the mobile games industry. Will you be there? Let's meet!

Olga Padulosi
Olga Padulosi
WWDC19: How will the ASO game change?

WWDC19: How will the ASO game change?

Summary of the most important changes and updates for the ASO people announced by Apple at WWDC 2019

Ilia Kukharev
Ilia Kukharev
Google Play keyword tool update. Now with traffic score.

Google Play keyword tool update. Now with traffic score.

Try out the most accurate Google Play traffic score on the market. Check the keyword popularity for every keyword in every country!

Ilia Kukharev
Ilia Kukharev
How to Increase Customer Retention within the App

How to Increase Customer Retention within the App

Customer retention marketing is essential at every stage of your app business. Our guest author Sam Makad shares app’s potential issues that cause uninstalls and how to work with them.

Sam Makad
Sam Makad
A surprising way for financial institutions to get new customers

A surprising way for financial institutions to get new customers

The examples of how using side projects — known as satellite apps — can help receive new bank customers through the app stores. Spoiler: no expensive promotion channels will be required.

Anatoly Sharifulin
Anatoly Sharifulin
Keyword Research in ASO vs SEO: Meet the Difference

Keyword Research in ASO vs SEO: Meet the Difference

Explore the main differences of keyword research in ASO vs SEO and the tools to be used

Ekaterina Makulova
Ekaterina Makulova
ASO Conference experts share the hottest trends and tips

ASO Conference experts share the hottest trends and tips

As the ASO Conference approaches we spoke with its organizers Moritz Daan and Gabe Kwakyi, and some of the speakers about the conference, the latest ASO trends and tips for ASO beginners.

Ekaterina Makulova
Ekaterina Makulova
5 Mobile App Design Tips to Help You Attract More Users

5 Mobile App Design Tips to Help You Attract More Users

Top design tips from the G2 experts to increase the number of installs and keep your users engaged.

Bridget Poetker
Bridget Poetker
Social Quantum Case Study: How to Increase Organic Installs by 110%

Social Quantum Case Study: How to Increase Organic Installs by 110%

What kind of impact can app preview have on a mobile game's ASO performance and downloads

Catherine Sibirko
Catherine Sibirko
4.7 May Update

4.7 May Update

Google Play scoring; improved keyword grouping; new conversion rate graphs in ASO Analytics; reviews semantics in email reports; supporting new app stores, and more.

Mary Kulikova
Mary Kulikova