Metrics to Measure User Engagement in Mobile Apps

Metrics to Measure User Engagement in Mobile Apps

Let's talk about the key metrics to measure user engagement in mobile apps and strategies on how to reach them.

Anastasia Khomych
Anastasia Khomych

Finding product fit in mobile: how to build an app that users actually need

This blog post covers what product fit in mobile app business is, discusses where the product stands in the business strategy, and provides insights on discovery methods, including app reviews study, gap search, and user interview.

Vera Rabkina
Vera Rabkina
How to Increase Downloads in the U.S. by 52% Without Paid Traffic

How to Increase Downloads in the U.S. by 52% Without Paid Traffic

How mobile app localization results in quick growth in traffic and downloads? Check how we increased a game's downloads and do it yourself.

Denis Shelkov
Denis Shelkov
10 Top Mobile App Industry Experts to Follow on Twitter

10 Top Mobile App Industry Experts to Follow on Twitter

A list of some of the best people in the Mobile App Industry to follow on Twitter

Ekaterina Makulova
Ekaterina Makulova
App Store Bugs That May Drop Your App Visibility and Conversion Rate

App Store Bugs That May Drop Your App Visibility and Conversion Rate

We gathered a list of the iOS App Store bugs that we know to be still active and that may affect your app visibility and conversion rate.

Olga Padulosi
Olga Padulosi
Mobile Game Marketing: Interview with David Cremades

Mobile Game Marketing: Interview with David Cremades

David Cremades, the CMO at From The Bench Games, shares insights about mobile game marketing, best user acquisition channels, and ASO experiments

Olga Padulosi
Olga Padulosi
How to Improve Mobile Customer Experience with Zendesk

How to Improve Mobile Customer Experience with Zendesk

Customer obsession is a number one trend at the moment. Companies compete with each other trying to do the best customer service possible, but do they success? What does it take to deliver excellence to your users?

Mary Kulikova
Mary Kulikova
Mobile Berlin meetup by AppFollow

Mobile Berlin meetup by AppFollow

We are gathering our clients, partners are everyone who is interested in mobile on December 4th to discuss ASO, mobile app reputation, ratings and reviews.

Olga Padulosi
Olga Padulosi
How to Maintain Brand Reputation in App Stores. Joom's Experience.

How to Maintain Brand Reputation in App Stores. Joom's Experience.

How to work with reviews in e-commerce, including how users differ from country to country, how to respond to feedback in app stores, and how to automate the process when you handle a thousand reviews a day.

Mary Kulikova
Mary Kulikova
Monetizing with Mobile Ads: Key Ad Formats and Performance Insights

Monetizing with Mobile Ads: Key Ad Formats and Performance Insights

Today mobile ads come in many shapes and forms to create positive user experiences. What type of ad to choose, what service and how to set it all up for different countries? Read all that in our guide.

Wing Poon
Wing Poon
5.2: November Update

5.2: November Update

Replies to Amazon reviews, beta reviews sent to Slack and e-mail, Similar apps in Timeline, filtering modified reviews in Zendesk app, a new tool for managing downloads and revenue, our meetup in Berlin, and more.

Mary Kulikova
Mary Kulikova
Top Weather Apps in the US in Оctober 2019

Top Weather Apps in the US in Оctober 2019

At AppFollow we gathered the data about the most popular apps in the Weather category for iOS and Android between Оctober 1, 2019 and October 30, 2019 in the US using Top Charts Rankings tool.

Daria Prianichnikova
Daria Prianichnikova
Top Business Apps in the US in October 2019

Top Business Apps in the US in October 2019

At AppFollow we gathered the data about the most popular apps in the Business category for iOS and Android between October 1, 2019 and October 30, 2019 in the US using Top Charts Rankings tool.

Daria Prianichnikova
Daria Prianichnikova
Top Music Apps in the US in October 2019

Top Music Apps in the US in October 2019

At AppFollow we gathered the data about the most popular apps in the Music category for iOS and Android between October 1, 2019 and October 30, 2019 in the US using Top Charts Rankings tool.

Daria Prianichnikova
Daria Prianichnikova
How to get your mobile game into the spooky spirit

How to get your mobile game into the spooky spirit

Experts from mobile app development companies share how they prepared their gaming apps for Halloween and what metrics these changes contribute to.

Ekaterina Makulova
Ekaterina Makulova