Game rating dropped after an update? The mobile game publisher's triage and recovery playbook

Game rating dropped after an update? The mobile game publisher's triage and recovery playbook

Game rating dropped after an update? A calm triage and 30-day recovery playbook for publishers.

Olivia Doboaca
Olivia Doboaca
Gaming Sentiment Score Benchmarks 2026: What 51.5M Player Reviews Reveal About How Players Actually Feel

Gaming Sentiment Score Benchmarks 2026: What 51.5M Player Reviews Reveal About How Players Actually Feel

Google Play global sentiment: 65.5. App Store: 46.4. The 19-point platform gap and what 51.5M player...

Olivia Doboaca
Olivia Doboaca
App Store Optimization Metrics: The Complete 2026 Guide to ASO Tracking

App Store Optimization Metrics: The Complete 2026 Guide to ASO Tracking

The complete guide to app store optimization metrics. Learn which ASO KPIs to track, how to extract ...

Olivia Doboaca
Olivia Doboaca
Gaming Reply Rate Benchmarks 2026: What 51.5 Million Reviews Reveal About the Studios Winning the Reputation Game

Gaming Reply Rate Benchmarks 2026: What 51.5 Million Reviews Reveal About the Studios Winning the Reputation Game

Global avg reply rate: 24.8%. AppFollow clients: 52.4%. The half-star rating lift from replying to r...

Olivia Doboaca
Olivia Doboaca
12 Biggest Mobile Game Companies in 2026 (Ranked by Revenue)

12 Biggest Mobile Game Companies in 2026 (Ranked by Revenue)

The biggest mobile game companies in 2026, ranked by 2025 revenue. Top 12 publishers, demographics, ...

Olivia Doboaca
Olivia Doboaca
App Store Optimization Cost in 2026: What You'll Actually Pay for Tools, Agencies, and In-House

App Store Optimization Cost in 2026: What You'll Actually Pay for Tools, Agencies, and In-House

How much does app store optimization actually cost in 2026? Real pricing for ASO tools, agencies, an...

Olivia Doboaca
Olivia Doboaca
Most Popular Mobile Game Genres in 2026: A Data-Backed Map of the Top 200

Most Popular Mobile Game Genres in 2026: A Data-Backed Map of the Top 200

See the most popular mobile game genres in 2026 by App Store and Google Play rankings, sentiment, re...

Olivia Doboaca
Olivia Doboaca
Average Mobile Game Rating 2026: What 51.5 Million Reviews Tell Us (And Why a Half-Star Gap Is Costing You Downloads)

Average Mobile Game Rating 2026: What 51.5 Million Reviews Tell Us (And Why a Half-Star Gap Is Costing You Downloads)

Global avg mobile game rating in 2026: 3.48. AppFollow clients: 4.30. The mechanism behind the +0.82...

Olivia Doboaca
Olivia Doboaca
ASO Video Strategies: The 2026 Guide to App Preview Videos and Google Play Promo Videos

ASO Video Strategies: The 2026 Guide to App Preview Videos and Google Play Promo Videos

Inside the ASO video strategies that move CVR in 2026 — specs, A/B testing, category benchmarks, and...

Olivia Doboaca
Olivia Doboaca
ASO Keyword Cannibalization: How to Stop Your Own Apps from Stealing Each Other’s Installs

ASO Keyword Cannibalization: How to Stop Your Own Apps from Stealing Each Other’s Installs

Two of your apps competing for the same keyword? Learn how to detect, fix, and prevent ASO keyword c...

Olivia Doboaca
Olivia Doboaca
ASO News 2026: App Store Optimization Trends, Algorithm Updates & What Changed This Quarter

ASO News 2026: App Store Optimization Trends, Algorithm Updates & What Changed This Quarter

What's new in ASO this quarter — algorithm updates, app store optimization trends, AI search and the...

Olivia Doboaca
Olivia Doboaca
Steam reviews for game developers: why they matter and how to manage them

Steam reviews for game developers: why they matter and how to manage them

Steam reviews: here's what makes them different, what review bombing looks like in practice, and how...

Anatoly Sharifulin
Anatoly Sharifulin
ASO Screenshots in 2026: Best Practices, Specs & App Store Optimization Images That Convert

ASO Screenshots in 2026: Best Practices, Specs & App Store Optimization Images That Convert

A data-backed playbook for ASO screenshots in 2026 — App Store & Google Play specs, conversion best ...

Olivia Doboaca
Olivia Doboaca
AppFollow Spring '26 hackathon highlights

AppFollow Spring '26 hackathon highlights

A look at what came out of our Spring '26 internal hackathon, from Demo Day pitches to a few project...

Pavel Vlasov
Pavel Vlasov
App Store Optimization for Games: The 2026 Playbook for Indie Devs and Publishers

App Store Optimization for Games: The 2026 Playbook for Indie Devs and Publishers

Master app store optimization for games in 2026. Keywords, creatives, reviews, and AI-driven ASO wor...

Olivia Doboaca
Olivia Doboaca

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