Without exception, every app marketer (including both organic and paid marketers) should be well-versed in the fundamentals of organic uplift and cannibalization.
This blog post covers what product fit in mobile app business is, discusses where the product stands in the business strategy, and provides insights on discovery methods, including app reviews study, gap search, and user interview.
Push notification is one of the easiest ways to connect with your users. Though lots of people turn them off as they don't want to be bothered. In this article, we reveal the push notification tools and case studies for you to use in your campaigns.
It’s been a year since our last major update. We worked hard and are happy to introduce you a fresh and shiny AppFollow 5.0 with User Feedback analysis tools, fully updated ASO Tools with ASO analytics, Competitive analysis tools and more!
October 1-2, 2019 AppFollow Team will be at Pocket Gamer Connects in Helsinki. If you are there, let's meet and talk about your mobile game ASO!
ASO experts share tips on how to create an icon that would grab users' attention and encourage them to download your app. Learn from AppAgent, StoreMaven, Growfirst and other industry gurus.
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Amazon Appstore is a high-potential app store outside of the Big Two: Google Play and Apple App Store. Our customer jumped into this platform and managed to get his game in the Top 20. Today we're sharing his findings for promoting apps on this store.
October 3, 2019 AppFollow Team will be at ASO Conference in NYC. If you are there, let's meet and talk about your ASO!
In this post, we gathered all the latest news about iOS 13 (and what wasn't mentioned at WWDC19) with suggestions on what you as an ASO specialist or mobile marketer can do before and after its official release on September 23rd.
Join Mobile Online Conference from wherever on October 10, 2019. Twelve sessions on different aspects of app business: ASO, Mobile Advertising, Monetization, User Acquisition and Retention.
There's a misthought that 1-star reviews are the most important ones. However, ignoring the rest of reviews leads to overlooking hidden problems, questions, or product drawbacks. Find out which of them have the most impact on your product and users.
AppFollow has totally revamped the Compare Apps tool. It is a perfect fit if you’re keeping track of your app’s activities on different platforms or studying your competitors to find new growth hacking ideas.
Try AppFollow for boosting your mobile growth
Billions of people devote billions of hours to their phones every day. This creates endless opportunities for developers to turn their products into sources of stable income. Today we will explain all possible ways of apps' monetization.
In September, Apple traditionally refreshes its operating system. We have asked app developers to share how they're sharpening their tools for the big release, and have compiled ratings of the top-expected iOS 13 features.
App Store Optimization (ASO) is red hot for marketers and search optimization masters. Unfortunately, there are a number of mythologizing going on and a lot of myth-busting that obliges to happen.
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