Author:

Olivia Doboaca

Q&A Session Recap: Seizing Growth in 9 New Markets with Apple Search Ads

Q&A Session Recap: Seizing Growth in 9 New Markets with Apple Search Ads

Top insights for anyone looking to launch ASA in LATAM. A must-read for sure.

Olivia Doboaca
Olivia Doboaca
7 proven strategies for app conversion rate optimization

7 proven strategies for app conversion rate optimization

Discover how to improve app conversion rate with a mix of strategies from app marketing experts.

Olivia Doboaca
Olivia Doboaca
Webinar recap: how responding to customer feedback drives revenue

Webinar recap: how responding to customer feedback drives revenue

Experts say: boost your bucks with smart feedback! Here’s how.

Olivia Doboaca
Olivia Doboaca
Boosting Your App's Ratings: Proven Strategies and Tips

Boosting Your App's Ratings: Proven Strategies and Tips

App ranking a bit low? No problem, check out this guide to see how you can fix it.

Olivia Doboaca
Olivia Doboaca
The ultimate 20-point checklist for mobile app KPIs

The ultimate 20-point checklist for mobile app KPIs

Are some KPIs more important than others? Yes, sort of. See which need your attention first.

Olivia Doboaca
Olivia Doboaca
Push vs. email vs. in-app notifications—what’s best?

Push vs. email vs. in-app notifications—what’s best?

Email vs. push vs. in-app: What’s the MVP in grabbing attention?

Olivia Doboaca
Olivia Doboaca
How important is review tagging?

How important is review tagging?

Yes, how important is it? TL;DR: very. Divide and conquer, or rather, categorize and respond—that’s ...

Olivia Doboaca
Olivia Doboaca
How to establish an effective support strategy for finance apps

How to establish an effective support strategy for finance apps

Discover how fintech apps should be managing their support channels. Hint - the review section is wh...

Olivia Doboaca
Olivia Doboaca
The complete guide to mobile app KPIs for 2024

The complete guide to mobile app KPIs for 2024

Every KPI that matters, and how to calculate it. Equip yourself with data in 2024.

Olivia Doboaca
Olivia Doboaca
ASA + ASO = ♥️. Capitalizing on Valentine’s Day and the Holiday Season

ASA + ASO = ♥️. Capitalizing on Valentine’s Day and the Holiday Season

Maximize holiday and Valentine's Day sales with these ASO & ASA tips!

Olivia Doboaca
Olivia Doboaca
Exploring mobile game user acquisition with TikTok ads

Exploring mobile game user acquisition with TikTok ads

Get insights on TikTok's ad tools and tips for creating compelling ads that bring in the big bucks.

Olivia Doboaca
Olivia Doboaca
An intro to influencer marketing for mobile apps: 12 strategies to follow

An intro to influencer marketing for mobile apps: 12 strategies to follow

Boost your mobile app's visibility with influencer marketing. This guide covers everything from choo...

Olivia Doboaca
Olivia Doboaca
2023 in quotes by industry experts: AppFollow webinars summarized

2023 in quotes by industry experts: AppFollow webinars summarized

Discover the top insights shared from AppFollow, Qonversion, Alchemer Mobile, and many others on rep...

Olivia Doboaca
Olivia Doboaca
Harnessing the power of AI for localization of reviews, ASO, and more.

Harnessing the power of AI for localization of reviews, ASO, and more.

Closing the language gap has never been easier. Check out how AI tools can help you translate your a...

Olivia Doboaca
Olivia Doboaca
Brand reputation, closing the feedback loop, and you.

Brand reputation, closing the feedback loop, and you.

Humans are social creatures. This article will show how brand reputation can boost star ratings and ...

Olivia Doboaca
Olivia Doboaca

React to user feedback and market trends faster