5 Common Misthoughts That Can Destroy Your App Marketing

Steve P. Young, the founder of AppMasters.com, reveals the most common questions that the App Master...

Steve P. Young Feb 26, 2019

How to Promote an App Outside App Stores

Steve P. Young, the founder of AppMasters.com, talks about how to get app downloads, and how to prom...

Steve P. Young Feb 06, 2019

How to Get Featured in the App Store

What featured apps and games have in common, and why getting into App Store Today tab is not always ...

Ilia Kukharev Jan 24, 2019

Keywords 2.0 for ASO Research: Harder, Better, Faster, Stronger

The biggest Keywords module update since the beginning of time

Ilia Kukharev Dec 10, 2018

Google Play Store biggest redesign. Is it ASO-friendly?

How new design will affect install conversion rate and your ASO strategy

Ilia Kukharev Oct 02, 2018

How to increase app downloads by app store review management

In this article, the process of managing rating and reviews are explored as a strategy to increase a...

Ilia Kukharev Jun 15, 2018

Which traffic channel is better for user acquisition

Compare Browse and Search channels for games and non-game apps.

Anatoly Sharifulin May 28, 2018

Ratings and Reviews: How to Increase a Mobile App Conversion Rate

How ratings and reviews affect the conversion rate of your app and how to get 30k+ ratings for your ...

Ilia Kukharev May 24, 2018

Google Play changes from ASO point of view

Google Play is changing again, and it’s great as we can enhance our ASO strategies. Google introduce...

Anatoly Sharifulin Apr 11, 2018

AppFollow’s Benchmark Report

Average conversion rates for mobile apps

Anatoly Sharifulin Mar 14, 2018

Search Ads Basic: Intro

What you should know about Search Ads Basic

Anatoly Sharifulin Dec 08, 2017

App Store сhanges for iOS 11 from ASO point of view

That’s really great news but this will impact all iPhone and iPad apps together with their ASO strat...

Anatoly Sharifulin Jun 09, 2017

ASO: how to increase game installs by 53% per day in Google Play

How to increase game installs by 53% per day changing name and description in Google Play

Anatoly Sharifulin Apr 25, 2017

Tools for ASO (App Store Optimization)

TL;DR: On the eve of the first AppFollow anniversary we’re launching our next big thing — a set of A...

Evgeny Kruglov Mar 29, 2017

ASO: How to create semantic core for your app

Semantic Core

Anatoly Sharifulin Feb 12, 2017