aso

Gaming Reply Rate Benchmarks 2026: What 51.5 Million Reviews Reveal About the Studios Winning the Reputation Game

Global avg reply rate: 24.8%. AppFollow clients: 52.4%. The half-star rating lift from replying to r...

Olivia Doboaca Jun 17

12 Biggest Mobile Game Companies in 2026 (Ranked by Revenue)

The biggest mobile game companies in 2026, ranked by 2025 revenue. Top 12 publishers, demographics, ...

Olivia Doboaca Jun 16

App Store Optimization Cost in 2026: What You'll Actually Pay for Tools, Agencies, and In-House

How much does app store optimization actually cost in 2026? Real pricing for ASO tools, agencies, an...

Olivia Doboaca Jun 12

Most Popular Mobile Game Genres in 2026: A Data-Backed Map of the Top 200

See the most popular mobile game genres in 2026 by App Store and Google Play rankings, sentiment, re...

Olivia Doboaca Jun 12

Average Mobile Game Rating 2026: What 51.5 Million Reviews Tell Us (And Why a Half-Star Gap Is Costing You Downloads)

Global avg mobile game rating in 2026: 3.48. AppFollow clients: 4.30. The mechanism behind the +0.82...

Olivia Doboaca Jun 12

ASO Video Strategies: The 2026 Guide to App Preview Videos and Google Play Promo Videos

Inside the ASO video strategies that move CVR in 2026 — specs, A/B testing, category benchmarks, and...

Olivia Doboaca Jun 11

ASO Keyword Cannibalization: How to Stop Your Own Apps from Stealing Each Other’s Installs

Two of your apps competing for the same keyword? Learn how to detect, fix, and prevent ASO keyword c...

Olivia Doboaca Jun 08

ASO News 2026: App Store Optimization Trends, Algorithm Updates & What Changed This Quarter

What's new in ASO this quarter — algorithm updates, app store optimization trends, AI search and the...

Olivia Doboaca Jun 07

Gaming Reply Time Benchmarks 2026: Why AI Replies Arrive 12x Faster — and What That Does to Your Star Rating

Manual replies take 299.3 hours. AI replies arrive in 24.8 hours — 12x faster. The reply-speed mecha...

Olivia Doboaca Jun 06

ASO Screenshots in 2026: Best Practices, Specs & App Store Optimization Images That Convert

A data-backed playbook for ASO screenshots in 2026 — App Store & Google Play specs, conversion best ...

Olivia Doboaca Jun 02

App Store Optimization for Games: The 2026 Playbook for Indie Devs and Publishers

Master app store optimization for games in 2026. Keywords, creatives, reviews, and AI-driven ASO wor...

Olivia Doboaca Jun 01

App Store Optimization Title: The 2026 Playbook for iOS & Google Play

Master your app store optimization title. Character limits, keyword placement, A/B testing and 2026 ...

Olivia Doboaca May 25

Top 6 best practices of Apple app store search optimization

Master ASO keyword research for iOS and Google Play with six best practices from AppFollow experts. ...

Olivia Doboaca May 10

The 2026 Mobile Game Monetization Playbook (Built on Player Reviews)

The latest trends in mobile game monetization, told from the player's side. Models, 2026 ad trends, ...

Olivia Doboaca May 06

ASO Keywords: How to Search, Prioritize, and Optimize App Store Keywords

Master ASO keyword research for iOS and Google Play. Learn how to find, place, and track app store k...

Olivia Doboaca May 04