Netflix vs Apple: What Happened? And How Google Play Could Capitalize

Netflix has been Apple’s favorite for years. However, since the beginning of this year, their relationship has taken a turn and now resembles a cold war. Who won the battle? Let’s sort it out below.

Anatoly Sharifulin Jun 28, 2019

Apple Watch App Store ASO

At WWDC 2019, Apple announced watchOS 6 & the brand new Apple Watch App Store. Smartwatch owners wil...

Ilia Kukharev Jun 10, 2019

A bug in the App Store drops apps’ downloads by half

Apps using 30 symbols in the subtitle stopped being indexed by the App Store. A major bug that happe...

Anatoly Sharifulin Jun 05, 2019

WWDC19: How will the ASO game change?

Summary of the most important changes and updates for the ASO people announced by Apple at WWDC 2019

Ilia Kukharev Jun 04, 2019

New Opportunities for App Advertising with Apple Search Ads

Apple announced new opportunities for advertising on the App Store: Search ads available in 46 addit...

Ilia Kukharev Mar 27, 2019

How Apple Will Use Your Personal Data

Apple starts personalized recommendations based on users’ preferences. What does it mean for users a...

Ilia Kukharev Sep 20, 2018

App Store сhanges for iOS 11 from ASO point of view

That’s really great news but this will impact all iPhone and iPad apps together with their ASO strat...

Anatoly Sharifulin Jun 09, 2017

Try AppFollow for boosting your mobile growth

Super Mario Run for Android

1st week results in Google Play

Anatoly Sharifulin Mar 30, 2017

Bug or Ban? What Happened to the Artisto App Story

Last week Artisto, the app for processing videos and photos through neural networks to generate visu...

Anatoly Sharifulin Nov 07, 2016

What is Apple Search Ads (ASA) and how does it work

Three months ago on WWDC 2016 Apple introduced a new product — Search Ads. We prepared a full guide ...

Anatoly Sharifulin Sep 30, 2016

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