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Daily Active Users (DAU) and Monthly Active Users (MAU) should also be part of any product or marke...
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So, you’ve established your app, it’s doing well, but what now? It’s time to start opening your app ...
Anna Kochetkova, Head of Consulting at AppFollow, will deliver a lecture on the mobile gaming indust...
AppFollow and MoEngage released a guide for building a comprehensive holiday marketing strategy. Exa...
Ever since 2017, the micromobility has been a trend on a fantastic rise, but not without its own lin...
Keyword Auto-translation tool is now available to everyone! Improve your App Store Optimization loca...
The art of ASO is the pursuit of a balance between a search query's popularity and difficulty. To he...
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In this post, Branch Metrics expert explores how deep linking can help you ignite mobile growth, low...
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How to improve ASO strategy in 2019, how to talk to users to improve app average rating, and where t...