ASO Analytics Tool: Track App Downloads and Conversion Rate with AppFollow

Analytics data from App Store Connect and Google Play Console is now available right in the AppFollo...

Ilia Kukharev Apr 03, 2019

New Opportunities for App Advertising with Apple Search Ads

Apple announced new opportunities for advertising on the App Store: Search ads available in 46 addit...

Ilia Kukharev Mar 27, 2019

How to Get Featured in the App Store

What featured apps and games have in common, and why getting into App Store Today tab is not always ...

Ilia Kukharev Jan 24, 2019

Keywords 2.0 for ASO Research: Harder, Better, Faster, Stronger

The biggest Keywords module update since the beginning of time

Ilia Kukharev Dec 10, 2018

Google Play Store biggest redesign. Is it ASO-friendly?

How new design will affect install conversion rate and your ASO strategy

Ilia Kukharev Oct 02, 2018

How Apple Will Use Your Personal Data

Apple starts personalized recommendations based on users’ preferences. What does it mean for users a...

Ilia Kukharev Sep 20, 2018

How to increase app downloads by app store review management

In this article, the process of managing rating and reviews are explored as a strategy to increase a...

Ilia Kukharev Jun 15, 2018

Ratings and Reviews: How to Increase a Mobile App Conversion Rate

How ratings and reviews affect the conversion rate of your app and how to get 30k+ ratings for your ...

Ilia Kukharev May 24, 2018