Voice of the Customer (VOC) for Mobile Apps
What is Voice of Customer and why is it useful for app developers? How is it connected to user feedb...
AppFollow’s perspective about the app reply effect on conversion & acquisition rates Games Gathering 2021 Kiev
Dana Pavel, Senior Customer Success Manager at AppFollow, will share the knowledge and insights from...
‘Genshin Impact’: Anniversary rewards ruined the app’s store rating
To celebrate the game's first anniversary, the development team decided to organize a series of even...
How to Acquire Users for your Mobile App (UA Strategy)
Mobile user acquisition is the process acquiring new users for your app through various means of mar...
7 strategies to increase app user retention
Your app might be attracting new users, but is your user retention rate up to scratch? Learn how to ...
Q&A on Mobile App Reputation Management with Anna Kochetkova | AppFollow’s Industry Report
AppFollow released an industry report looking at reputation management in the app ecosystem — specif...
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Why Ratings & Reviews are crucial to your ASO strategy
Search visibility & user acquisition are getting harder to achieve in heavily-saturated environments...
New AppFollow Research Shows that Apps Need to do more to Manage their Reputation & Connect with Users in Reviews
The research titled Reputation Management for Mobile Apps | Rating & Reviews in 2021 shows that in t...
A guide to Cohort Analysis: improve user retention and reduce churn
Customer cohorts is the gold standard for tracking user engagement. It records the behaviour or enga...
AppFollow at Cyprus IT Forum 2021
Head of Mobile Growth Consulting at AppFollow is taking part in the Game Dev Track at Cyprus IT Foru...
3 examples of how respond to positive reviews
Responding to positive reviews ensures you’re providing a well-rounded level of support & customer e...
The quick guide to AppFollow 7.0
The comprehensive guide to the latest version of AppFollow: 7.0. Learn about the variety of excitin...
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AppFollow launches version 7.0: the needs of your customers, unlocked
AppFollow 7.0 has now launched, with a complete suite of tools that empower users to take app growt...
AppFollow host a panel together with AppsFlyer, AppQuantum, and Helio Games at Pocket Gamer Connects Digital #8
AppFollow with representatives from AppsFlyer, AppQuantum, and Helio Games will host a panel at the ...
How to make a customer focused company
Customer focus is about building your around your customers' needs. But what are the benefits of cus...
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