10 Strategies for Improving App Bottom Line

Learn 10 practical ways to make your mobile app earn more money when most apps make less than $1,000...

Stephen Rogers Apr 01, 2025

The (true) hidden ratings on app stores

There’s more to app ratings than what you see on the app page as a user. A full breakdown of how’s a...

Anatoly Sharifulin Feb 18, 2025

What is AppFollow?

The ultimate reputation management platform. With AppFollow, you can gather actionable feedback in a...

Anatoly Sharifulin Dec 03, 2024

What is the Reply Effect?

See what the Reply Effect is all about, and how it is measured in AppFollow.

Olivia Doboaca Nov 06, 2024

Capitalizing on user feedback beyond app stores

Users are everywhere. See where to find their feedback, how to process it, and why you should reach ...

Anatoly Sharifulin Oct 09, 2024

7 proven strategies for app conversion rate optimization

Discover how to improve app conversion rate with a mix of strategies from app marketing experts.

Olivia Doboaca Apr 26, 2024

How to establish an effective support strategy for finance apps

Discover how fintech apps should be managing their support channels. Hint - the review section is wh...

Olivia Doboaca Feb 08, 2024

The complete guide to mobile app KPIs for 2024

Every KPI that matters, and how to calculate it. Equip yourself with data in 2024.

Olivia Doboaca Feb 02, 2024

An intro to influencer marketing for mobile apps: 12 strategies to follow

Boost your mobile app's visibility with influencer marketing. This guide covers everything from choo...

Olivia Doboaca Jan 04, 2024

5 ASO Tips to Optimise Your Fintech App

Discover fintech ASO insights from our friends at Yodel that will help your app perform better in th...

Ed Lindey Dec 21, 2023

Brand reputation, closing the feedback loop, and you.

Humans are social creatures. This article will show how brand reputation can boost star ratings and ...

Olivia Doboaca Dec 07, 2023

Level Up Your Game: Join AppFollow at PG Connects Helsinki 2023!

Don't miss the chance to connect with gaming experts and unlock your game's full potential.

Olivia Doboaca Sep 08, 2023

Why every app creator needs to conduct competitor analysis

Discover why app creators must conduct competitor analysis to gain insights and improve performance....

Olivia Doboaca May 02, 2023

Why Mobile App Ratings & Reviews Matter to Conversion | with Adapty

App store ratings and reviews are crucial to conversion. Nowadays, 9 of 10 users look at an app’s r...

Nadya Pominova Feb 01, 2022

‘Genshin Impact’: Anniversary rewards ruined the app’s store rating

To celebrate the game's first anniversary, the development team decided to organize a series of even...

Julia Kozlova Nov 22, 2021