Mobile App Marketing Hacks to Improve Customer Engagement

Three Hacks to Skyrocket Your Indie Game Marketing

Competing with the top chart games is really tough. Stuart Claggett, the COO & CTO of Dig-iT! Games,...

Stuart Claggett Jul 23, 2019

FaceApp: just luck or targeted mobile marketing campaign?

The FaceApp boom: is the app's success random or planned? We took a closer look at the factors that ...

Lorenzo Rossi Jul 18, 2019

Top 7 challenges of mobile data management and analysis in App Store Connect and Google Play Console

Sooner or later, developers and support agents run into the problem of prioritizing user reviews. We...

Anatoly Sharifulin Jul 11, 2019

4.9 July Update

Integration with Salesforce; updated Keyword Distribution; replying to game and app reviews from Mic...

Anatoly Sharifulin Jul 09, 2019

How to report a concern in Google Play and App Store

Reporting a concern is an effective way to clean your app page from offensive content. It helps impr...

Anatoly Sharifulin Jul 04, 2019

How to Use In-App-Purchases to Gain More App Visibility

An often overlooked element that can be optimized for the App Store are in-app purchases (IAPs, for ...

Oliver Hoss Jul 02, 2019

Netflix vs Apple: What Happened? And How Google Play Could Capitalize

Netflix has been Apple’s favorite for years. However, since the beginning of this year, their relati...

Anatoly Sharifulin Jun 28, 2019

How to Do App Localization for Any Language

Apple announced that App Store Connect now supports Arabic and Hebrew localization. Such locales sca...

Dzianis Shalkou Jun 25, 2019

How to Increase User Retention: 10 UX Tips

Keeping user retention rate up can be a tough task. Yet, there are steps that you, as an app owner, ...

Dave Kearney Jun 18, 2019

Meet AppFollow at RISE in Hong Kong

RISE is one of  the fastest-growing tech conferences on the planet. Will you be there? Let's meet!

Olga Padulosi Jun 13, 2019

4.8: June Update

Popularity score in Google Play is open to everyone; missing keywords report; ASO Analytics for seve...

Anatoly Sharifulin Jun 12, 2019

How to Launch a Mobile Game in China: Tips from JoyPac

China is the biggest mobile game market, but lots of publishers face challenges approaching this mar...

Falko Böcker Jun 11, 2019

Meet AppFollow at Zendesk Showcase London

Zendesk Showcase London brings together customer experience leaders and shares customer success stor...

Olga Padulosi Jun 10, 2019

Apple Watch App Store ASO

At WWDC 2019, Apple announced watchOS 6 & the brand new Apple Watch App Store. Smartwatch owners wil...

Ilia Kukharev Jun 10, 2019

How to increase app downloads by 54x using localization

No developer should ignore localization or otherwise they will miss a huge opportunity. After doing ...

Ilia Kukharev Jun 06, 2019