Game On: Mastering Player Feedback and Rapid Responses to Win Loyalty

When millions of players are watching, how you respond makes all the difference.

Join us on May 21st, 2025, at 4 PM London time for a live fireside chat featuring:

Madalina Zaharia, Subject Matter Expert Team Lead at Playtika
Lucija Knezic, Enterprise Customer Success Manager at AppFollow

Together, they’ll break down what it takes to turn feedback into a competitive advantage in mobile gaming.

You’ll learn:

• Why top-performing apps respond within 3 hours—and how that impacts retention

• How Playtika turns reviews into real game updates players love

• Ways to navigate crisis moments and maintain trust at scale

• Exclusive 2025 insights from the Gaming App Reputation Benchmarks report

Plus, a behind-the-scenes look at the automation tools and KPIs that drive real impact, from sentiment score tracking to the reply effect.

Whether you're in product, player support, or marketing, this is your playbook for reputation management in 2025 and beyond.

If you're ready to move beyond "good enough" and start winning player loyalty like the best in the business, this session is for you.