Daily Active Users (DAU) and Monthly Active Users (MAU) should also be part of any product or marke...
So, you’ve established your app, it’s doing well, but what now? It’s time to start opening your app ...
There are over 2 million apps for users to choose from, with many sharing features or executing the ...
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Mobile user acquisition is the process acquiring new users for your app through various means of mar...
Your app might be attracting new users, but is your user retention rate up to scratch? Learn how to ...
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Customer cohorts is the gold standard for tracking user engagement. It records the behaviour or enga...
Customer focus is about building your around your customers' needs. But what are the benefits of cus...
Discover how you can use mobile app customer support to boost your app performance, increase ratings...
Customer research is key to building a deep understanding of your users, and will help you build a p...
This blog post explores strategies that you can use to effectively manage user reviews at scale for ...
Helping brands selling direct to consumers understand the metrics they need to build a strategy to m...
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In this post, Branch Metrics expert explores how deep linking can help you ignite mobile growth, low...
Push notification is one of the easiest ways to connect with your users. Though lots of people turn ...
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