6 key drivers of ASO strategy for your business by AppAgent and AppFollow [Recording]
App Store Optimization (ASO) strategy differs for each and every company. Join this webinar to learn what defines such a strategy for your own business through specific examples.
During this session experts will discuss main aspects of:
- Positioning and competition;
- Brand power and traffic source;
3. UA and ad creatives.
The experts:
Anna Kochetkova — Anna Kochetkova is a worldwide mobile growth manager at AppFollow. Anna has been in IT industry since 2016, she is absorbed by ASO and mobile marketing performance.
Peter Fodor — the Founder & CEO of AppAgent, an integrated mobile marketing agency that effectively connects data, creativity and user-acquisition into a functional strategy. Peter has been in mobile since 2011 when he founded his own gaming studio after being 10 years in the advertising business. Peter is annoyingly passionate about all of the parts when it comes to the growing of apps, so much that his team is glad he's mostly busy with the company strategy, trend spotting and building a first-class team at AppAgent.
Speakers:
Anna Kochetkova
Head of ASO Consulting at AppFollow
Peter Fodor
Founder & CEO at AppAgent