What you should know about Search Ads Basic:
- It is a simplified version of well-known Search Ads. You just need to set a budget and target CPI with no need to play with scoring, words, excluded words and bids.
- Working only in the U.S. (global launch is promised in autumn 2018),
- Test budget is 100$ (all as we like),
- Downloads coming directly from the search (attention, it’s only U.S. data) — 65%
- Apple is referring to AppsFlyer regarding the install cost and profits from
Search Ads (and this is really great!)
Settings are simple:
Advantages represented by Apple:
If you have questions about Search Ads and ASO, please let us know and click on? as much as you can.