AppFollow vs Mobile Action

With AppFollow, your app will be discovered by millions of people organically on the App Store and Google Play.

AppFollow vs Mobile Action Comparison table

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Complete App Reputation Summary for your top earner apps
or prospective keyword research — with AppFollow’s help

Analyze the brand impact on organic downloads and performance of your ASO strategy

Analyze the brand impact on organic downloads and performance of your ASO strategy

Evaluate brand contribution to the app’s download share Use high-level App Reputation Summary of your most successful app

Identify opportunities for organic growth and boost your app’s visibility in App Stores

Identify opportunities for organic growth and boost your app’s visibility in App Stores

Estimate the share of Search traffic by specific keywords Analyze the real number of organic installs by search requests

Monitor your competitor's updates: new taglines, CTAs, titles, and more

Monitor your competitor's updates: new taglines, CTAs, titles, and more

Track how your competitors change their taglines, CTAs, and titles over time Monitor dynamics of their app ranking and popular keywords

When we started replying to reviews from the app stores, only one agent was responding from App Store Connect and Google Play Console. We soon realized that it’s unrealistic to speed up the response time with this setup, and we switched to the Zendesk app by AppFollow. Since then we’ve grown our support team to 40 agents and can cover reviews from all the app stores right in Zendesk.

Yaroslav Demidyuk Operations Manager at Wargaming

AppFollow’s tools are effective at saving time! It only took three days to increase the number of processed reviews by 2.3 times. We were able to reduce the number of mouse clicks and now have more time to work with critical feedback: updated and featured reviews.

Kim Bokyung Customer Support Manager at Bitmango
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Being able to automatically send out responses greatly cuts down on hours needed for agents to respond to these reviews. Having folders with multiple responses makes it easy for us to not sound repetitive or robotic in our replies.

Zachery Gergurich Customer Support Manager at Discord

Flexible platform that meets the needs of ASO, Product, and Support. I think it's great that AppFollow combines different areas of your app, so that different teams can manage app’s reputation and share a single tool & data.

Catherine Sibirko ASO Expert at Flo

AppFollow helps us to interact with customers in a faster, easier and simpler way comparing to store consoles. After 6 months of using the platform, we’ve seen a great success with estimated ROI of 850%.

Ashley Yap Customer Service Manager at Turbo VPN
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AppFollow allows us to track app review volume and ratings over time, Semantics Analytics for tracking trending topics and sentiment for review insights reporting. I highly recommend the service if you need an effective product for app review management with detailed access to dashboards and reporting!

Jennifer Wang Director of Operations at Techstyle
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AppFollow does a really good job of helping integrate manual and automated efforts. The automation - specifically the tags - brings to attention things that wouldn't otherwise be spotted if analysis of the feedback was being done manually. Since implementing automation tools, we can now tackle 35% to 50% of reviews. And our response time has decreased by more than 10 times.

Rebecca Kish Reviews Specialist at Roku
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AppFollow allows us to better understand how our players perceive our games and can quickly spot any pain points and address them to the teams in charge, helping players to actively reach a better gaming experience. 62% of ratings from reviews increased after a response. We also saw a 10x increase in average response time after starting using AppFollow.

Ana Maria Chelaru Global Engagement Marketing Manager at Gameloft
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AppFollow has a great product, Customer Support, and Customer Success teams. As a result of this partnership with the AppFollow team, we’ve been able to build stronger relationships with our customers.

Tolya Filippov Cross-device Product Manager at Miro
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AppFollow helps us respond to 45-50% of reviews automatically, with 80% tagged automatically as well. Now, we can manage two large apps in one place and cut down on time spent review reviews without a drop in productivity.

Marta Rozwalka Player Services Manager at Huuge Games
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AppFollow automatically organizes actionable insights for us right away, with little time or resources on our side needed. We managed to decrease our average response time by 8.5 times, increase app rating and sentiment score after we started using AppFollow.

Lauren Wade Head of Community Management at Kolibri Games
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You will benefit from AppFollow if

You want to save money on Paid UA with ASO and Organic UA
You prefer having an all-in-one tracking system for Organic downloads and ASO
You are interested in constantly growing number of worldwide organic installs
You’re looking for a powerful and easy to use Dashboards that will save a lot of your time analyzing App Store and Google Play data
You need to identify the most crucial metrics and set KPIs for your ASO Manager to track

Grow organic user acquisition with AppFollow tools

5x

Increase the number of impressions per week by 5 times on average

+490%

Grow the number of organic installs by 490% on average

+11%

Boost conversion rate to installs by 11% on average

AppFollow
Organic UA Analytics
ASO & Organic Dashboard

All the major KPIs and Metrics on one page

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Search Visibility Analysis

Easily evaluate ASO efforts and see how good your app is visible in search results

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App Reputation Index

Quick overview of your app’s current state, including search optimization and Ratings & Reviews

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All Ranked Keywords

Explore all keywords that any app is ranking for in any country with current positions

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Downloads by Keyword

Find the most valuable keywords that bring you traffic and the brand impact on downloads

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Compare Apps

Quickly compare your app’s size, ratings, chart positions and find out the growth points

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Featured apps notifications

Get notified every time your app is about to be featured in the Store to be ready for new downloads

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Keyword Research
Keyword Popularity & Difficulty

Filter the keywords for your next update to find the best ones and claim #1 position

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Keyword Recommendations

Use the most relevant keywords for your app, without any manual research and brainstorming

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Keyword Spy

Find out what keywords your competitors are using

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Keyword Popularity Trends

Catch the keyword trends before your rivals do to secure the #1 position

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Branded and Non-branded Keywords

Uncover if the selected keyword is referencing the specific brand, even if it’s not well-known

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* Comparison data is based on the analysis made in Q3, 2020
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Boost organic user acquisition with AppFollow