[Recording] Voice of the Customer (VoC): The Secret Source of Actionable Feedback
Squeeze out every last drop of insight from your customers. Tapping into the voice of the customer is often lauded as the best place to start creating a fabulous customer experience.
But how does that work in practice? Our panel of experts will demonstrate:
- Voice of the customer (VoC) in practice across teams
- How enterprise vs. growing companies use VoC
- Why and how it’s as important for Product and Marketing teams to use VoC insights as well as Support teams
- Why cross team collaboration is vital to share VoC insights effectively
Speakers:
Vera Terengina
Head of Customer Support at AppFollow
Kamma Luise Rodian
Product Marketing Manager at AppFollow
Jonny Davies
Head of Customer Experience at AppFollow