Store Performance Index shows overall performance of your app on app stores. It is based on combined ASO & reviews metrics.
Ad Age is your daily must-read covering the business of brands. Now stay in touch on your iPhone and iPad with the latest industry news and our reviews of the best in creative work. Save, share and search our coverage, and get alerts when the most important news breaks. The Ad Age app is free to download, with a small sampling of articles. Subscribers get full access.
User reviews affect conversion to installs and app rating. Featured and helpful reviews are the first to be noticed by users and in case of no response can affect download rate. This is why it is highly recommended to reply to them.
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2020 was a rollercoaster and brought a ton of changes to the industry. What were the most important ones, how did they affect trends of 2021 and what should you do — all that in this article.
AppFollow analysts have tracked down apps which enjoyed the highest average rankings for most of the year 2020.