Anna Kochetkova, Head of Consulting at AppFollow, will deliver a lecture on the mobile gaming industry for the Italian Vigamus Academy, which works collaboratively with the University of Rome "Link Campus University".

May 28th at 3:00 PM CET Anna Kochetkova will make a presentation about the game's marketing cycle and how to find potential markets for the game when the product is ready to release. In addition, during the lecture, students will learn about the popular game genres and top gainers, as well as find out the main channels for user acquisition.

Anna is the Head of Consulting at AppFollow. Anna has been in the IT industry since 2016 and is an expert in the mobile marketing sphere, including ASO. She implemented over 70 store performance projects worldwide, including the experience of placing mobile products on the Chinese market.