6.4: March Product Update

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Olga Padulosi
6.4: March Product Update

Содержание статьи:

  1. Review Management Tools
    • Template Variables (beta)
    • Semantic Tags 3.0
  2. Organic Traffic and ASO
  3. Webinars
    • Fintech’s Road to Super Apps with Silicon Valley Bank and gohenry.
    • The Customer Happiness Formula from AppFollow
    • How to launch your app or game in China
    • One more thing

Most of the product updates I’ve seen in March started with “it’s been a year…”, but this one is not going to be one of them. We work hard no matter the circumstances, improving our products and releasing new features.

This time, we have 2 new updates in our Review Management Tools and an announcement of a new competitor tracking ASO feature. Plus, a ton of insights from our customers for your inspiration.

Let’s roll.

Review Management Tools

Template Variables (beta)

Automation has never been more personal: we added variables to our templates, so now your replies will have the review poster’s username.

Fear no more that your responses are missing a human touch. Read more about the feature here.

Available starting from Pro plan.

Request it here.

Semantic Tags 3.0

Semantic has been a huge help to everyone who wanted to get a deeper understand of reviews’ topics fast, and this month we made it even better. There are three main improvements:

  1. Better accuracy
  2. More, narrower topics. Instead of general “Monetization”, “Bugs”, “Feedback” you will see “Refund request”, “Battery”, “Device Issues”, “Security”
  3. Topics unification. Reviews that cover the same topic semantically will now be placed under 1 tag. For example, instead of 3 different tags “Issue”, “Troublesome”, “Doesn't work” you will see now the tag “Doesn't work” that will contain all reviews mentioning something that doesn’t work in your app.

Available for Custom plans.

Request it here.

Organic Traffic and ASO

Something exciting is coming to our keyword research! Now, you will be able to track keywords for up to 300 apps without breaking your plan’s limit for all other apps! Also, this feature will show you all the keywords these apps are indexed for to help you expand your semantic core.

It works this way:

Each plan will have your own apps and apps-competitors that are subjected to a different limit. You can add apps-competitors for tracking their keywords, comparing their performance to your across different countries, and more.

Start gathering a list of apps ASO insights of which you want to gain and stay tuned when this feature is available.

demo_organic_strategy

Webinars

There is a whole lot of knowledge that our clients and market leaders are sharing with you this season.

Fintech’s Road to Super Apps with Silicon Valley Bank and gohenry.

Did you know that 73% of new finch app users churn within 7 days? The increasingly crowded finch landscape is leading to mounting pressure to deliver ground-breaking, obsession-worthy mobile experience in order to retain customers.

Join us for a simulive webinar hosted in partnership with CleverTap to get answers to how do finch apps survive in this hyper-competitive world.

When: April 1st, 1 PM EST

Register here.

The Customer Happiness Formula from AppFollow

Our COO Eugene Kruglov and Head of Consulting Anna Kochetkova will share our own success story from where we started to where we are now. The interview will take place during Zendesk Roadshow.

When: April 7-8, from 9 am GMT +1.

Register here.

How to launch your app or game in China

Is Asia tempting you? Wondering how different is that market from where you have launched before?

Join our webinar to learn how to publish your apps, where and how to promote them, and gain insights from success stories our speakers are going to share with you.

The webinar is in Russian.

When: April 8th, 1 PM GMT +3.

Register here.

One more thing

11 badges from G2 this Spring! And all thanks to you!

We shine in 3 categories:

  • Mobile App Analytics (High Performer Europe, High Performer, High Performer Small Businesses, Users Love Us)
  • App Store Optimization (Leader, Best Relationship, Users Love Us)
  • Online Reputation Management (High Performer, High Performer Small Businesses, Users Love Us)

We couldn’t be more proud to read your reviews. We will keep on working hard to prove that your love was given to us deservedly.

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