Sooner or later, developers and support agents run into the problem of prioritizing user reviews. We've gathered customer support related issues that make it hard to work efficiently. Why they happen and what to do about them?
Integration with Salesforce; updated Keyword Distribution; replying to game and app reviews from Microsoft Store; a new role for customer review management; Hebrew and Arabic support, and more!
Reporting a concern is an effective way to clean your app page from offensive content. Usually it helps improve your conversion rate as new users don’t see this negative and more likely to download an app.
A relatively new ASO tactique that most marketers don’t use for their text optimization — in-app purchases ASO. Follow this guide to dramatically grow your app visibility.
Updated: the best mobile marketing and ASO conferences to attend in H2 2019 and 2020.
Netflix has been Apple’s favorite for years. However, since the beginning of this year, their relationship has taken a turn and now resembles a cold war. Who won the battle? Let’s sort it out below.
Apple announced that App Store Connect now supports Arabic and Hebrew localization. Such locales scare developers off, because the translation can be complex. Find out how to localize an app to any language.
Keeping user retention rate up can be a tough task. Yet, there are steps that you, as an app owner, can take right now. Our colleagues from Fluid share the tips to help you keep users for a prolonged period of time.
Popularity score in Google Play is open to everyone; missing keywords report; ASO Analytics for several countries; Semantic Analysis improved algorithm; updated top chart rankings page, and more.
China is the biggest mobile game market, but lots of publishers face challenges approaching this market. GameAnalytics and JoyPac shared 7 most essential tips to keep in mind while launching in China.
At WWDC 2019, Apple announced watchOS 6 & the brand new Apple Watch App Store. Smartwatch owners will be able to download apps without an iPhone. New watch-specific apps are coming soon as well.
No developer should ignore localization or otherwise they will miss a huge opportunity. After doing ASO for Aviasales apps for 30+ languages, we got about 54X growth in both Google Play and App Store.
Apps using 30 symbols in the subtitle stopped being indexed by the App Store. A major bug that happened on May 18th still hasn't been fixed (as of June 4th).
Summary of the most important changes and updates for the ASO people announced by Apple at WWDC 2019