Find keywords, watch the charts, get a read on your conversion.
Why guess why your app isn’t ranking? These free ASO tools give you the same data the pros pay for: what people search in the App Store and Google Play, which apps dominate each category, and how your conversion stacks up.
Try one now. It’s Free.
· No credit card · App Store + Google Play
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The best free ASO tools cover four jobs — keyword research, competitor and category tracking, store listing analysis, and conversion benchmarking — and AppFollow covers all four for free, with five tools: Keyword Research, Top Charts, a Featured Apps tracker, an App Page Analyzer, and a Conversion Benchmark, across both the Apple App Store and Google Play, no credit card required.
If you'd rather run the checks than read about them, start with AppFollow's tools below.
Five tools, no signup to start. Each does one job well.
Free
App Store keywords, countries and localizations
Cross-localizations can boost your visibility in the store and open more keywords to target. Look into ASO localization, or open another locale.
Free
Free App Store top charts
Browse the top free, paid, and grossing apps in any category and country, and spot who's winning and what's trending before your next update.
Free
Free featured apps tracker
See which apps the stores feature, and where, so you can learn what earns editorial placement in your category.
Soon
Free app page analyzer
Pulls up any app's store listing (title, subtitle, screenshots, ratings) to compare your metadata against whoever's outranking you.
Free
Free conversion benchmark
Compare your store listing conversion against category benchmarks to tell whether the problem is traffic or the listing itself.
Soon
Free ASO keyword research tool
Discover what keywords people use in the App Store and Google Play, how popular each term is, and roughly how hard it'll be to rank for, so you can write titles and subtitles around real demand instead of guessing.
The free ASO tools you can use right now
Five tools, no signup to start. Each does one job well.
Start a free accountNo budget, no problem. Here's the free workflow.
1.
Research keywords
Find the terms people search for, with popularity and difficulty — using our free keyword research tool, launching soon.
2.
Study the winners
Check top charts and featured apps to see who's ranking in your category, and what earns editorial placement.
3.
Fix your listing
Compare your title, subtitle, and screenshots against whoever's outranking you with our app page analyzer, launching soon.
4.
Benchmark conversion
See how your store listing conversion compares to your category, so you know what to work on next.
Yes — top charts, featured apps, and conversion benchmark tools are free to use today, no credit card required. Our keyword research and app page analyzer tools are launching soon and will also be free. Paid plans add automated tracking, alerts, and review management.
For app keyword research, AppFollow’s free Keyword Research tool covers the App Store and Google Play with popularity and difficulty signals. AppTweak and Asolytics also offer free keyword checks.
Yes — AppFollow’s free tools cover the Apple App Store and Google Play.
You can run the basics with no signup. A free account unlocks more searches and saved views.
The best free ASO tools cover keyword research, competitor and category tracking, store-listing analysis, and conversion benchmarking. AppFollow offers all four free; other options include AppTweak’s free ASO report, Asolytics, and Appstance.
Ready to stop spot-checking?
Use the free tools as long as you like — then let AppFollow track keywords, rankings, and reviews automatically. No credit card to start.
