Looking for ways to grow your app business? A good place to start is by following the right people on social media. This will help you to stay informed about mobile industry news, get updates on the latest app marketing and retention tactics, and learn from the top-grossing apps.

With this in mind, we’ve created a list of some of the best people in the Mobile App Industry to follow on Twitter.

10 Mobile App Industry Experts You Should Follow on Twitter

Sarah Perez

Sarah is a Senior Apps Reporter at TechCrunch. If you want to better understand the app industry and stay up to date with the latest stores’ news, the most popular apps and the money that flows through it all, follow Sarah and stay informed.

This Week in Apps: TikTok security check, app store cleanups, GameClub takes on Apple Arcade: https://t.co/boL87nCgKP

— Sarah Perez (@sarahintampa) October 26, 2019

Andrew Chen

Andrew Chen is a true Silicon Valley insider. Ex-Uber, currently he is an advisor and investor for tech and mobile startups. Andrew’s Twitter profile has invaluable essays, mobile industry tweets, and business growth tips. 

Some thoughts on episodic apps:
- closer to the $, whereas frequent apps are low-intent. Diff biz models
- often useful, rather than fun
- don’t grow for free, virally. You need referrals, SEM, paid ads
- much bigger emphasis on customer support, inside sales, high-touch

— Andrew Chen (@andrewchen) October 21, 2019

Luke Wroblewski

Another excellent Twitter account to follow comes from Luke Wroblewski. Luke is currently a Product Director at Google. He also founded several companies, that were later acquired by Google and Twitter. Following him can help you better understand digital product design and strategy.

"the data made me do it"https://t.co/2ZQxbhmBGf
6min clip from my new talk on how A/B testing can go awry & how to use experimentation to improve UX

— Luke Wroblewski (@lukew) November 11, 2019

Peggy Anne Salz

Peggy Anne is a frequent contributor to Forbes, VentureBeat, PocketGamer.biz and other leading business and digital marketing publications. She is a frequent speaker and visitor at mobile marketing conferences, that she covers in her twitter feed. She also hosts a podcast, where marketers from top-grossing apps share their inspirational experience. Peggy Anne was named among Top 30 mobile marketing influencers, so if you aren't following her on Twitter yet, I highly suggest you do it now.

According to @willcady @Reddit marketing to community & culture is a practice built on 3 pillars: language, tools & experience. Read more about these 3 pillars in my latest @Forbes article https://t.co/L3N17xAOCM

— peggy anne salz (@peggyanne) November 1, 2019

Ilia Kukharev

Ilia has immense experience in App Store Optimization. He won the ASO Personality of the Year award at App Store Optimization conference 2019 in NYC. Follow his Twitter feed if you want to stay up to date with everything related to stores’ algorithm changes, visibility challenges, and analytics of your ASO efforts.

It seems that AppStore algo was changed a little bit today. Let the keyword dance start!
Something is connected with the Apple apps... Apple News app, for example, got dozens of 1st places today. pic.twitter.com/pfkWXY2Jb4

— ilia kukharev (@ilyakuh) September 19, 2019

Ryan Jones

Ryan is the founder of Flighty App, 2019 Apple Editors’ Choice winner. Ryan’s Twitter feed is a source of learnings, tools, and experiments that helped to grow his app business. If you are launching an app and looking for lessons from the App Store leaders, this account is a must follow.

I’m going to share @FlightyApp design mockups, attempts, fails, and evolution over time in this thread.

First up, check this out: One of the first attempts at our Notifications settings. I over-designed this screen 100x (idiot) and “no wall of toggles!” became a mantra.

🙈 pic.twitter.com/uw9ZJv8y04

— Ryan Jones (@rjonesy) September 19, 2019

Alex Muench

Every designer needs a dose of inspiration at times, Alex Muench’s account will get you where you need to go. Alex is a senior digital product designer at Doist, he shares in his feed his experience and results of months of hard work.

Had lots of fun working on the designs for our new @todoist App Store screenshots together with @hfauq. Very happy about the result ✨ https://t.co/KTPjHHnXMW pic.twitter.com/0a7gTNwOSe

— Alex 🌚 (@alexmuench) October 31, 2019

Benedict Evans

Benedict Evans is best known for sharing with his audience insights on the future of the mobile industry and related research data. For those seeking information on where the app development is heading, you should certainly follow Benedict on Twitter.

I wrote something about all the new productivity apps, unbundling LinkedIn and oil workers. https://t.co/cw2ATrbB3k

— Benedict Evans (@benedictevans) September 28, 2019

Thomas Petit

Thomas is a mobile growth consultant, his areas of expertise include App Store Optimization, paid User Acquisition, virality, onboarding, and more. Thomas is consistent on Twitter, sharing app industry insights, lessons from the top developers, and professional mobile marketing tips.

#ASO Here's why interest for Browse/Explorer has risen this year

Data @AppFollowIO pic.twitter.com/1Vk2HR0AbW

— Thomasbcn (@Thomasbcn) November 6, 2019

Eric Seufert

Eric runs Mobile Dev Memo, mobile advertising, app monetization, and performance marketing blog. Looking for expert advice to achieve growth in these areas? Then, following Eric’s Twitter feed is maybe what you need to move forward.

New post on @mobiledevmemo: Has the hypercasual game genre peaked? https://t.co/AxLgFqQ0Bc

— Eric Seufert (@eric_seufert) November 18, 2019

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Bonus: If you are not following AppFollow on Twitter, get on it!