What Made Pokemon Go Successful and Where Is It Now

What Made Pokemon Go Successful and Where Is It Now

Some apps absolutely blow the lid off the whatever app store they appear in. Pokemon Go was a record-breaking app back in 2016, but how is it faring right now? Find out in this article.

Leo Hellenbrand
Leo Hellenbrand

Finding product fit in mobile: how to build an app that users actually need

This blog post covers what product fit in mobile app business is, discusses where the product stands in the business strategy, and provides insights on discovery methods, including app reviews study, gap search, and user interview.

Vera Rabkina
Vera Rabkina
Proven Strategies That Help Increase App Downloads

Proven Strategies That Help Increase App Downloads

Increasing your app downloads might be achieved in many different ways. Our guest writer Alycia Gordan shares her insights into app growth.

Alycia Gordan
Alycia Gordan
What People Actually Think About TikTok

What People Actually Think About TikTok

TikTok has become a legend among Entertainment apps. Recently TikTok became the leader of the top Free apps in November and during 2019 TikTok had 278.9M downloads worldwide. What TikTok users actually think about the app?

Daria Prianichnikova
Daria Prianichnikova
ASO 2020: 10 Things to Expect and Optimize for

ASO 2020: 10 Things to Expect and Optimize for

How to get prepared for App Store Optimization in 2020 after what happened in the app stores in 2019? We discussed the important changes and trends with ASO experts during the Panel Discussion “ASO 2019 and Tactics for 2020”.

Daria Prianichnikova
Daria Prianichnikova
Mobile Game Metrics Benchmark: Key Metrics & KPIs to Analyze

Mobile Game Metrics Benchmark: Key Metrics & KPIs to Analyze

What makes a game perform on the day of release? Or a week after? Or a month? There are patterns that Ioana Hreninciuc, CEO of Game Analytics is ready to share with you - so that your own game prospers.

Leo Hellenbrand
Leo Hellenbrand
How to Manage Your Apps’ Performance

How to Manage Your Apps’ Performance

App download numbers, the sum of app revenue (total and in-app), app update downloads, total purchases and more. The metrics that matter — with Downloads & Revenue.

Vlad Shishkin
Vlad Shishkin
The Ultimate Guide to the Top Mobile Ad Networks in 2020

The Ultimate Guide to the Top Mobile Ad Networks in 2020

When it comes to app monetization, in-apps are one of the easiest solutions. Where do you get started with that, though? The ad networks! And this article will guide through all the nitty-gritty details of getting youself one.

Natalie Stepanova
Natalie Stepanova
Best Zendesk Apps for Reputation Management

Best Zendesk Apps for Reputation Management

These amazing apps for Zendesk that will help you step up your review game! Check out this thorough guide for more.

Julia Zhavnerchik
Julia Zhavnerchik
How to retain customers and increase app revenue using reviews

How to retain customers and increase app revenue using reviews

Reviews are the driving factor behind a decision to install your app. Question is, how do you increase LTV and your app revenue with reviews? Take a peek at the Yodha app experience.

Mary Kulikova
Mary Kulikova
Top Apps and Games in The US App Store for November 2019

Top Apps and Games in The US App Store for November 2019

At AppFollow we gathered the data about the most popular apps and games in the US in different App Store categories between November 1, 2019 and November 30, 2019 for iPhone using Top Charts Rankings tool.

Daria Prianichnikova
Daria Prianichnikova
5 Trends In Working With App Reviews in 2020

5 Trends In Working With App Reviews in 2020

Which trends defined the success of apps on Google Play and Apple Appstore in 2020? We've researched the 5 most important trends and shared the insights in this article.

Mary Kulikova
Mary Kulikova
5.3: December Update

5.3: December Update

Respond to Amazon reviews, Download & Revenue now supports Google Play, Popularity score improvements, and more

Mary Kulikova
Mary Kulikova
2020 App Store Optimization Trends + ASO Checklist [PDF]

2020 App Store Optimization Trends + ASO Checklist [PDF]

Ilia Kukharev, ASO Personality of the year, shares some thoughts on what will define App Store Optimization in 2020 + ASO Checklist that can help you stay effective

Ilia Kukharev
Ilia Kukharev
How to Create an Icon for iOS and Android Apps: a Guideline

How to Create an Icon for iOS and Android Apps: a Guideline

A great icon makes or breaks the success of your app. In this thorough guide, we've compiled a list of quality tips and guidelines on how to create an icon for apps that will make a difference.

Dmitry Leiba
Dmitry Leiba