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How to optimize your mobile marketing budget with ASO

How to optimize your mobile marketing budget with ASO

2 case studies on how to decrease CPI for your mobile app and increase organic downloads and how App...

Anna Kochetkova
Anna Kochetkova
WWDC 2020: What’s new for ASO and Organic UA in iOS 14

WWDC 2020: What’s new for ASO and Organic UA in iOS 14

Let’s take a closer look at iOS 14 and how it’s new features will affect ASO and organic traffic acq...

Ilia Kukharev
Ilia Kukharev
How to run an ASO agency: experience of AppFollow, Growfirst and Phiture

How to run an ASO agency: experience of AppFollow, Growfirst and Phiture

What is the inner working of an ASO agency? We have interviewed agency experts to share their experi...

Olga Padulosi
Olga Padulosi
How to find keyword trends when doing ASO research

How to find keyword trends when doing ASO research

Introducing our new Keyword Popularity Trends to help you target the most relevant keywords and make...

Ilia Kukharev
Ilia Kukharev
How to write an app name and a description that increase installs

How to write an app name and a description that increase installs

There are over 4 million apps in the App Store and Google Play. How to stand out? What app name to c...

Ellie Coverdale
Ellie Coverdale
How to respond to the App Store and Google Play reviews

How to respond to the App Store and Google Play reviews

How to respond to the App Store (iPhone) reviews and Google Play (Android) reviews to increase user ...

Anatoly Sharifulin
Anatoly Sharifulin
The Ultimate Calendar of App Store Optimization Events 2020

The Ultimate Calendar of App Store Optimization Events 2020

Updated: the best mobile marketing and App Store Optimization (ASO) events to attend in 2020

Ekaterina Makulova
Ekaterina Makulova
Mobile Berlin meetup by AppFollow

Mobile Berlin meetup by AppFollow

We are gathering our clients, partners are everyone who is interested in mobile on December 4th to d...

Olga Padulosi
Olga Padulosi
A Guide to Conversion Rate Optimization for Your App

A Guide to Conversion Rate Optimization for Your App

Conversion Rate Optimization (CRO) is complex because it includes a lot of different tasks. To make ...

Oliver Hoss
Oliver Hoss
Shiny and new AppFollow 5.0

Shiny and new AppFollow 5.0

It’s been a year since our last major update. We worked hard and are happy to introduce you a fresh ...

Mary Kulikova
Mary Kulikova
How new iOS 13 features will affect ASO

How new iOS 13 features will affect ASO

In this post, we gathered all the latest news about iOS 13 (and what wasn't mentioned at WWDC19) wit...

Ilia Kukharev
Ilia Kukharev
7 ASO Keyword Research Myths and Reality

7 ASO Keyword Research Myths and Reality

App Store Optimization (ASO) is red hot for marketers and search optimization masters. Unfortunately...

Anatoly Sharifulin
Anatoly Sharifulin
How to Do App Localization for Any Language

How to Do App Localization for Any Language

Apple announced that App Store Connect now supports Arabic and Hebrew localization. Such locales sca...

Denis Shelkov
Denis Shelkov
How to increase app downloads by 54x using localization

How to increase app downloads by 54x using localization

No developer should ignore localization or otherwise they will miss a huge opportunity. After doing ...

Ilia Kukharev
Ilia Kukharev
A bug in the App Store drops apps’ downloads by half

A bug in the App Store drops apps’ downloads by half

Apps using 30 symbols in the subtitle stopped being indexed by the App Store. A major bug that happe...

Olga Padulosi
Olga Padulosi

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