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AppFollow and MoEngage released a guide for building a comprehensive holiday marketing strategy. Exa...
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Consequences of Apple’s new take on in-app user tracking are already sending ripples across the enti...
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PicsArt’s Team Lead at User Success Team shared with us how they support users in 30 languages acros...
App rating is one of those rare metrics that influence both CAC (CPI) and LTV. User reviews can help...
Google changes the way you can request users to rate and review your app. Let’s see how it can impro...
Find out what keywords generate organic downloads with AppFollow's brand new Keyword Intelligence to...
2 case studies on how to decrease CPI for your mobile app and increase organic downloads and how App...
Let's dive into ratings & reviews changes of apps from Health & Fitness, Entertainment, Business, Na...
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When you make it about your customers you win. In the era of high competition, you need to stand ou...
Let’s take a closer look at iOS 14 and how it’s new features will affect ASO and organic traffic acq...
The mandated lockdown, subsequent work from home scenario and uninterrupted internet connectivity (f...