• aso
How to analyze text change results: the good and the bad KPIs of ASO work

How to analyze text change results: the good and the bad KPIs of ASO work

With every job comes a necessity to reflect on results and analyze impact. ASO is no exception to th...

Yaroslav Rudnitskiy
Yaroslav Rudnitskiy
The importance of ASO in mobile marketing strategy, and where to start if you haven't done it before

The importance of ASO in mobile marketing strategy, and where to start if you haven't done it before

In this lesson you will learn how to acquire the most valuable users in terms of LTV or conversion t...

Anna Kochetkova
Anna Kochetkova
Working with Graphic Metadata: how to boost the app’s conversion with the help of A/B testing?

Working with Graphic Metadata: how to boost the app’s conversion with the help of A/B testing?

In our previous articles, we’ve talked about how to boost the app’s visibility to get more impressio...

Yaroslav Rudnitskiy
Yaroslav Rudnitskiy

React to user feedback and market trends faster